I was with a friend recently who has a pretty exciting Internet startup company. He has raised some money and might raise more, his product is in beta and it’s good. It solves a difficult technical problem many companies are struggling with. We argued a little over the name of the product. Of course I thought my suggested name was better or certainly cleverer, but then he said, “It doesn’t matter because we’ll probably sell the company before the product ever ships. It may never appear at all.”
His company will exit almost before it enters. This is happening a lot lately and we generally think it is a good thing but it’s not.
If, like me, […]
Given The Startup Channel this chapter on startups is very important. We also cover shareware and I want to point out that Buttonware founder Jim Knopf asked me to respect his pseudonym “Jim Button.” Who was I to argue with that? 
Earlier this year I wrote a 
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